This is pop culture, my love!: communication circuits of memes from Max's soap opera Scars of Beauty

Author Biography

• Claudinei Lopes Junior, Universidade de São Paulo

  PhD student in Communication Sciences at the School of Communications and Arts at the University of São Paulo. Master in Communication Sciences from the same institution (2023). Master in Media and Society (2019) from the Polytechnic Institute of Portalegre (IPP) and graduated in Organizational Communication (2020) from the Federal Technological University of Paraná (UTFPR). He is interested in research in the area of ​​Communication, with an emphasis on subjects relating to image and narratives (Photography, Cinema, Television, Animation and Advertising), Gender Studies, Feminist Studies, Queer Studies and Decolonial Studies. He is a member of GELiDis - GELiDis - Grupo de Pesquisa Linguagens e Discursos nos Meios de Comunicação (ECA-SP).